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Alaska Air Group announced new lie-flat business suites, a Premium Reserve economy-plus cabin, and four new or expanded lounges across its Alaska and Hawaiian brands, with rollout running from 2027 into 2028.
American Airlines says it will open, renovate, or expand nearly one airport lounge a month for the next two to three years and is adding Lavazza coffee and Bollinger Champagne on board and in its clubs, part of a broader premium push detailed September 15, 2026.
Southwest Airlines, the carrier built on open seating and no assigned classes, is opening its first airport lounges in Austin, Baltimore, Honolulu and Nashville — tied to a new Chase-issued credit card modeled on Chase Sapphire lounges.
American Airlines is building a 17,400-square-foot Admirals Club at Nashville's new Concourse A — nearly triple its current lounge — funded partly by a $12.6 million loan from the airport authority itself.
Memphis is getting its first lounge open to every traveler regardless of airline, credit card, or status — a $2.9 million, 12-year bet that pay-per-visit comfort can work in a mid-size hub.
Starting September 15, American Airlines is opening its white-tablecloth Flagship Dining rooms to Business Class flyers at DFW and MIA, backed by a new Thomas Keller wine-and-chocolate pairing menu.
JetBlue opens BlueHouse Boston at Logan on August 27, its biggest lounge yet at 12,000 square feet, with a Jackson Cannon cocktail menu and a Green Monster replica wall. But access is narrower than the space suggests — here's who actually gets in.